AI Powered Digital Marketing Course
Master digital marketing with practical AI applications in 6 weeks with live training, hands-on projects, and industry certifications.
Course Overview
This comprehensive 6-week program combines digital marketing fundamentals with practical AI applications. Learn how to leverage cutting-edge AI tools to enhance your marketing strategies, automate workflows, and drive better results.
Duration: 6 Weeks | Format: Weekly & Daily Breakdown | Certificate: Practical AI Digital Marketing Accelerator Certificate
6 Weeks Training
Intensive curriculum covering digital marketing with practical AI applications
Industry Certifications
Practical AI Digital Marketing Accelerator Certificate
Job Placement
Resume building and interview preparation support
Live Projects
Hands-on experience with AI-powered marketing campaigns
Detailed Course Modules
Week 1: Digital Marketing Introduction & Fundamentals
- Introduction to Digital Marketing: Scope, Importance, Channels
- How Search Engines Work: Crawling, Indexing, Ranking
- Difference Between Organic SEO vs Paid Advertising
- Digital Marketing Funnel: Awareness to Conversion
- Difference Between AEO (Answer Engine Optimization) & SEO
- The Future of Digital Marketing with AI
- Basics of Keyword Research for Marketing Campaigns
Week 2: Branding, Domain, AI in Marketing
- Branding: Concepts and Online Presence
- Domain Hosting and Buying Explained
- Role of AI in Modern Marketing Foundations
- Social Media Optimization (SMO): Overview & Tools
- Content Creation with AI: Tools and Techniques
- Creating a Content Calendar for Consistent Posting
- Effective Content Marketing Strategies
Week 3: AI Content & Website Development
- AI-generated Content & Copywriting for Meta Ads
- Hands-on Practice of AI Content Tools
- Basics of AI-assisted Website Development
- Core SEO Techniques: On-page, Off-page, Technical SEO
- Keyword Research & Optimization Techniques
- Using AI Tools for SEO Audits
- Practical SEO Workshop: Site Optimization
Week 4: Google Ads & Campaigns
- Introduction to Google Ads Platform
- Creating Effective Ads with AI Assistance
- Campaign Structuring & Bidding Strategies
- Understanding Performance Max and AI-driven Optimization
- Monitoring Campaign Performance and Metrics
Week 5: Google Analytics & Search Console
- Introduction to Google Analytics: Interface and Reports
- Tracking Website Traffic & User Behavior
- Setting Goals and Conversion Tracking
- Introduction to Google Search Console: Site Health & SEO Monitoring
- Leveraging AI for Analytics Interpretation
Week 6: Strategy, Trends & Project
- Developing a Digital Marketing Strategy Using AI Tools
- Final Practical Project: Marketing Campaign Plan
- Peer Review & Feedback
- Emerging Trends: Voice Search, Chatbots, AR/VR in Marketing
- AI in Creative Marketing: Personalized Campaigns and Automation
- Final Assessment & Presentation
- Certification
Certifications
Skills You'll Master
🎓 Upon completion, learners receive:
Skills.do Practical AI Digital Marketing Accelerator Certificate (6 Weeks)
Top AI & Automation Tools Included
Content Creation
- ChatGPT (OpenAI) – Conversational AI & copywriting
- Jasper AI – AI-powered content creation
- Canva AI – AI-driven creative design
- Lumen5 – AI video creation
SEO & Analytics
- Surfer SEO – SEO optimization & content planning
- Google Analytics 4 (GA4) with AI – Website traffic analysis
- Perplexity AI – AI-powered research assistant
- Claude (Anthropic) – Generative AI assistant
Social & Advertising
- Hootsuite Insights – Social media automation
- Adext AI – Automated ad optimization
- Drift – Conversational marketing with AI
- Medium – AI-friendly content publishing
Email & Video
- Mailchimp AI – Email marketing automation
- Veo (AI Video Tools) – Creative video production with AI
- AI-powered A/B testing tools
- Automated campaign optimization tools
Career Support & Placement Assistance
Resume & Portfolio Building
Create a compelling resume and portfolio showcasing your digital marketing projects and certifications to stand out to employers.
Interview Preparation
Mock interviews, common question preparation, and salary negotiation guidance to help you ace your digital marketing interviews.
Job Placement Support
Access to our partner network of companies, job referrals, and ongoing career guidance to land your dream digital marketing role.
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